Course Duration: On Request
Organisations are part of society. They are an integral part of the social context and compete with other enterprises in the marketplace. Their survival does not only depend on their internal operations, but also the macro-environment.
This module enables participants to gain a deeper understanding of the macro-environment as well as exploring why organisations need to adapt to succeed.
During this module, our students will:
Analyse how organisations are influenced by the macro-environment, and vice versa.
Investigate how PESTLE analysis is used within their organisation.
Evaluate the pros and cons of using PESTLE as a strategic diagnostic tool.
Have the opportunity to conduct a PESTLE analysis.
Learn how to measure political, economic, social, technological, legal and environmental factors’ impact on an organisation.